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Assessing consumer preferences for ecolabeled seafood: the influence of species, certifier, and household attributes

Empirical study
Journal article

Published 1999 by Oxford University Press. Authored by Wessells, C.R., Johnston, R.J. and Donath, H.

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Research Focus

Sustainability Approaches:

Voluntary Sustainability Standards

Sustainability Tools:

Marine Stewardship Council (MSC)

Sustainability Issues:

Consumers and supply chains
Freshwater and oceans
Participant costs and benefits

Outcomes of Interest:

Knowledge
Willingness-to-pay

Sectors:

Fish - Wild capture

Sustainable Development Goals:

SDG 11 - Sustainable Cities and Communities
SDG 12 - Responsible Production and Consumption
SDG 14 - Life Below Water
Region/Country:

Geographies:

Global

Summary

This paper evaluates consumers' possible acceptance of an ecolabeling program for sea- food products based on a contingent choice survey in which respondents chose between a variety of certified and uncertified seafood.
Research detail

Assessing consumer preferences for ecolabeled seafood: the influence of species, certifier, and household attributes

Empirical study
Journal article

Published 1999 by Oxford University Press. Authored by Wessells, C.R., Johnston, R.J. and Donath, H.

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